THE EFFECTS OF CHANGE PROCESS IN MANAGING ORGANISATIONAL INNOVATION (A CASE STUDY OF KIA MOTORS NIGERIA LIMITED EMENE ENUGU)

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ABSTRACT

This project work titled “The Effects of Change Process in Managing Organizational Innovation”  (A  case  study  of  KIA  Motors  Nigeria  Limited Enugu).    This  project  work  is  aimed  at  addressing  various  issues    and challenges facing KIA motors limited in management of change and innovation process as to thrive in globally competitive environment.

The  researcher  in  the  course  of  this  research  work  employed  the  use  of historical research method in the review of related literature and survey research in which questionnaire was use in the analysis of data in chapter four of this work.

However, the researcher adopted the stratified random sampling in choosing/selecting the population and sample size for the study.   The writer formulated five hypotheses in line with the problems and objectives of the study, which the researcher made use of chi-square statistical test in testing the hypotheses.   Data collected were analyzed and presented with percentages, tables.   In view of the findings made, it is recommended that: adequate motivational schemes should be given to the employees who have ability to create and innovate, training and learning programs centres should be provided to enable the employees to embrace new ideas/products/services innovation in the global competitive market, the management of KIA motors or any other organizations should encourage and support individuals who want to improve on their skills and management should facilitate change through the process of allowing all individuals a stake/decisions during change and management of innovation process.

CHAPTER ONE INTRODUCTION

1.1     BACKGROUND OF THE STUDY

Change is natural and this is buttresses by the elementary sayings that the only constant thing in life is change and that no condition is permanent MUO et al (2007:138).  We live in a world of change at the individual, social, corporate, national, regional and global levels.

At the global levels we have witnessed the unceremonial collapse of the USSR, the dismantling of the socialist/communist network and opening up of Eastern Europe, the  Emergence of the world defined and redefined by U.S.A., the Unification of Germany symbolized by the collapse of the Berlin wall a security conscious society after the event of 9/11.

At the regional level Apartheid has collapsed, the various liberation wars have become history.  AU has replaced OAU and NEPAD has come on board with its  principles  of  peer  review  and  constructive  intervention  in  each  other’s affairs.    In Nigeria, the political, economic, constitutional and social fundamentals have changed and continued to change.   There is always something new every day.  These changes have been part of life, what happened in recent times is that change has become so rapid and so complex that society is also most in a state of flux.

Changes have nowhere been as total, confusing, complex, multi-dimensional and rapid as in the business world.  The orientation has changed; the processes and procedures are no longer the same.  The vocabulary has undergone a total overhaul, the goals and objectives have been broadened and the measures of success have also changed, the structures are so many and different that some of them have no clear nomenclature.  The workers are so different and so are the

ways of managing them.   The meaning scope and nature of work itself have also undergone fundamental changes, competition has become so fierce and in a global environment, business now operates in a borderless world.   Every organisation is either planning or executing or just concluding and evaluating one  change  program  or  the  other.     It  is  either  the  good  total  quality management.   Business, process re-engineering or (outright Business process Engineering), restructuring (de-layerving, downsizing, right sizing, rationalization or  re-organisation), technological realignment, empowerment, team building, culture change, mergrs acquisition etc.

Most organizations have experienced and/or are experiencing substantial changes in what they do, how they do it and the relationships between people, groups, technology, structure, process, tasks, culture, market and strategy.  This trend assumed an epidemic proportion from the late 1980s (Burnes, 2000:25). Change is an every-resent feature of organizational life, though the pace and magnitude have increased significantly in recent years.  In 1991, the institute of management reported that 90% of organisation in its survey was becoming slimmer and flatter in 1992.  it reported that 80% of managers responding to its survey had experienced one or more corporate restructuring in their organizations in the past five years.

Although many lament the absence of cumulative findings in sociology, the study of organizational innovation is one instance where consistent findings have accumulated across more than thirty years.  This was demonstrated in two recent  reviews  according  to  (Damapour,  1991:556)  and  (Zammuto,  et  al

1992:28) published in the management literature.  This present review has as one of its objectives to acquint sociologist with the generalization that have emerged and as another objective to extend beyond these previous reviews an three distinctive ways:

–        By emphasizing the importance of the complexity of the division of labour.

–        By  suggesting needed  arenas  of  new  research and  by  integrating organizational  innovation  with  the  more  general  topic  of organizational change.

Indeed the new products and new services provided new employment opportunities and positive balances of trade, thus protecting the nation’s standard of living.   But innovation in product, services, technologies and administrative practices is also relevant to other institutional sectors besides the economy.  The study of organizational innovation for instance articulates with the significant breakthrough in science, the development of superior military equipment, the creation of interdisciplinary programs in higher education (Beu,

1973:213), the reform of welfare etc.  In order words, for anyone interested in some  of  the  most basic problems  of  society,  the  subject  of  organizational innovation is relevant.

Theoretically, research on organizational innovation opens new perspectives on number of interesting issues that have surfaced recently including the issues of social evolution and institutional change, the dynamics of Knowledge societies (Hage, 1992:406) and the integration of macro and micro levels of analysis. Beyond sociology, organizational innovation can make important contributions to several important arenas of new research in economics.  The most obvious one is research on national systems of innovation (Lundvall, 1992:320) and (Newlson,  1993:220),  but  it  is  equally  relevant  to  endogenous  theories  of Economic growth (Romer, 1990:60) and (Solow, 1992:42) more generally. Despite the attractiveness of the idea of creative and flexible organizations, the topic   of   organizational   innovation   has   never   been   central   in   either organizational   or   management   theory   and   research   (Hall,   1991:240).

Innovation reflects a  critical way  in which organizations respond to  either technological or market challenges (Brenner, 1987:113).

Innovation has been found to be the linehpin of economic and lies behind improvements in every aspect of modern life (Tushman, 1996:63) and (Change,

2001:145) rightly points out, while size, scale and cost position are important aspects of defining competitiveness in global industry, the question of what really  drives  competitiveness  essentially  boils  down  to  innovation.     An organization’s ability to compete in a fast changing world is defined by its program for continuous quick and inexpensive innovations (Gomes, 1994:135). According  to  (Smith,  1992:420)  assets  that  innovation  is  a  process  that companies are going to have to manage, rather than something that magically happens.    Companies  need  to  establish  a  seamless  innovation  process,  an enterprise wise exchange of ideas that will ensure that information and the enterprise required to create market and service break through products are available and accessible to those who need them.

1.2     STATEMENT OF THE PROBLEM

Change and management of innovation process reflect a critical issue in which KIA  motors  limited  as  a  service  and  marketing business  organization can respond quickly either to technological or market challenges for its growth and survival in the global competition.

Today, many business organizations both private and public sectors such as KIA motors limited has not realize the importance of change and innovation style to meet the taste and demand of their customers globally and nation wide, which had reflected on poor profits turnover and reduction in the sales volume. Good  management and  financial control  are  essential  ingredients  for  KIA motors limited survival in the dynamic world of change.

In the course of this study, the researcher observed the following problems as militating factors against the effective management of change and innovation process in KIA motors limited.

i)       Failure  of  KIA  motors  to  integrate  organizational  structure  with organizational change.

ii)      Inability   of   management   of   KIA   motors   limited   to   motivate employees who have ability to create and innovate.

iii)     Lack  or  complexity  of  division  of  labour  which  does  not  allow employees to have a stake in KIA motors.

iv)     Lack  of  access  to  information  and  non  development  of  research centres for service/product improvement.

1.3     OBJECTIVES OF THE STUDY

The main objectives of this study include:

(1)     To examine the causes of change and innovation process and how it affect employees.

(2)     To determine the factors that influence/affect organizational change and innovations process.

(3)     To  evaluate  whether  leadership  role  has  any  effect  in  managing organizational change and innovation process.

(4)     To examine the extent of impact in managing change process and innovation on the growth and survival of KIA motors.

(5)     To identify how management of KIA motors can create and improve market share on globally competitive society.

1.4     RESEARCH HYPOTHESIS

This hypothesis has been formulated as a guide in collection of data for this study.  These include:

H1:    Change and innovation process have significantly improved the growth and market shares of KIA Motors Limited in globally competitive environment.

H2:    Organizational   change   and   innovation   process   have   motivational incentives on the employees of KIA motors.

H3:    There is a significant positive relationship between change/innovation process and market challenges.

H4:    Change   and   innovation   process   have   significantly   improve   the competitive strategy and output in KIA motors.

H5:    Change and innovation process have lead to loss of employee’s job in

KIA motors.

1.5     SIGNIFICANCE OF THE STUDY

This study has a number of significant dimensions.  The results of this study should provide information to the Managing Director of KIA Motors Nigeria Limited  on  the  progress  so  far  made  in  managing change  and  innovation process in their company.

The results should also reveal how much such progress has impacted on the employees and managers of the company in adjusting to change and innovation process.

More importantly, the study should draw the attention of smaller organizations in the same time of business to know the vital factors that have barriers on

change and innovation process and the measures to be adopted to improve the local and international market competitiveness.

The study should also help others whether Government/private sectors with the challenges to handle their organisation when a change and innovation process is going on.

The study will assist/help the banking sector which had gone under merger and acquisition the  methodology to  handle  further issues regarding change and innovation process in this era of financial meltdown.

Finally, the study will be of more significant importance to political class, social and the economist on how to plan change to suit the employees in order for the organisation to maximize its share holders wealth and profitability.

1.6     SCOPE OF THE STUDY

The scope of the  study covers KIA Motors Nigeria Limited located along Emene/Abakaliki express road in Enugu metropolis.  The study was restricted to KIA Motors Nigeria Limited, which is in the business of importing already assembled vehicles, servicing and marketing of the KIA motors products throughout the 36 states of the federation.

1.7     LIMITATIONS OF THE STUDY

Every human polity has its inherent weakness and strengthens.  As well every researcher used to make inferences with caution.   This study is not without limitations nor is it without some inherent pitfalls caused by extraneous variables.

The major constraint on the researcher is that the study limited the scope to Enugu metropolis and death of literature because many writers and authors have not written much on the topic, (that is data log).

Another limitation is that instrument bias is a factor in all survey research, coverage of some key departments of the Company was not possible because of time lag and the staff and employer of the company refused to disclose some of the vital information as regards change or innovation perspectives.

More also, the researcher encounter problems in the area of financial resource and combining academics with office work was not an easy task to come by. However, the researcher has been as objective as possible in analyzing the data received.  To that extent, therefore, the researcher has some limitations but none is considered a serious threat to the study.

1.8     DEFINITION OF TERMS

1)      CHANGE AGENT:  This means an external person, who acts as a catalyst and give insight to other members of the organization in what is going on in terms of people’s reactions to change.

2)      COMPETENCE: Refers to a person’s ability to perform a task to an externally agreed standard, whether set by the organization or some third party.

3)      MOTIVATION:   This is the process both instinctive and rational, which occur in an individual when seeking to satisfy perceived needs and wants.

4)      ORGANISATIONAL  DEVELOPMENT:     According  to  (Cole,

2002:xiv)  defined  organizational development as  a  long  range  or

strategic approach to change involving the whole organization or a major part of it and aimed at improving organizational process.

5)      PLANNED CHANGE:   When an  organization deliberately takes steps to improve some or all aspects of its operations.

6)      UNPLANNED  CHANGE:     This  is  the  process  in  which  an organization is forced by circumstances, to change some or all of its process, strategies, systems or any aspect of its operations.



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