Download Category: MASS COMMUNICATION PROJECT TOPICS


THE EFFECT OF TELEVISION ADVERTISEMENT ON CONSUMER’S BRAND CHOICE ( A STUDY OF AIRTEL CUSTOMERS IN ASABA) METROPOLIS

Abstract This study was on the effect of television advertisement on consumer brand choice. Three objectives were raised which included:  To ascertain of consumers are aware of the adverts of airtel network, to find out if consumers have easily access to television facilities, to ascertain if advertising campaigns by airtel network are wasteful and to find out if there is unhealthy rivalry amongst airtel network. A total of 77 responses ...

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FREEDOM OF INFORMATION, SOCIAL MEDIA AND TWITTER BAN IN NIGERIA AN APPRAISAL

Abstract The main thrust of this research is to empirically investigate the freedom of information, social media and twitter ban in Nigeria; an appraisal. In carrying out this study, the researcher adopted three objectives and a follow up questions. The set out objectives are to examine how freedom of information and social media usage guarantee human right practices in Nigeria; understand how twitter ban undermine freedom of information on social ...

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FACTORS AFFECTING EFFECTIVE COMMUNICATION IN TEACHING AND LEARNING IN FGC KIYAWA

Abstract This study was on Factors affecting effective communication in teaching and learning in fgc Kiyawa. Three objectives were raised which included:  To ascertain the effect of  working environment on communication in teaching and learning in FGC Kiyawa, to find out the teacher confidence in communication in teaching and learning and to find out personal factors on communication  in teaching and learning. A total of 77 responses were received and ...

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AN ASSESSMENT OF COMMUNITY NEWSPAPER IN THE PROMOTION OF CULTURAL HERITAGE IN NIGERIA

Abstract This study was on assessment of community newspaper in the promotion of cultural heritage in Nigeria.  a cases study of the Guardian and Vanguard Newspapers in Lagos. Three objectives were raised which included:  To determine the frequency and trend in the coverage of cultural heritage resources and their tourism potentials in the Guardian and Vanguard Newspapers, to ascertain the prominence (placement) given to cultural heritage in Nigeria in the ...

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AN ASSESSMENT OF THE MASS MEDIA AND MANAGEMENT OF HUMAN RIGHTS IN NIGERIA

Abstract This study was on an assessment of the mass media and management of human right in Nigeria. Three objectives were raised which included:  To investigate whether professional training of journalists or lack of it effects the media objectively, to find out the different ways of media control by government media and how it affects media coverage of human rights issues and violations, to discover whether ethnicity plays any influencing ...

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TRADITIONAL INSTITUTION COMMUNICATION NETWORKING SYSTEM AS AN INSTRUMENT FOR RURAL DEVELOPMENT

ABSTRACT The study is a critical examination of the role of traditional institution communication network system as an instrument for rural development. Notwithstanding the various modern means of communication such as radio, internet, television, newspapers, magazines, etc. The rural means of communication is still the epitome for rural development. These traditional medium of communication includes the following talking drum, Smoke signals, Open market, Age groups, palm fronds, The town crier ...

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THE IMPACT OF SOCIAL MEDIA USE OF ABBREVIATIONS ON THE WRITING SKILLS OF FEDERAL POLY ADO STUDENTS

ABSTRACT This study was on the impact of social media use of abbreviations on the writing skill of federal poly students. Three objectives were raised which included: To find out whether social media influence students writing skill, to find whether the type of English written on social media platforms is found in the formal writing of students and to ascertain the effect of social media on students’ writing skill. The ...

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INFLUENCE OF SOCIAL MEDIA IN THE MOBILIZATION OF YOUTHS FOR THE ENDSARS PROTEST

Abstract This study was on influence of social media in the mobilization of youths for the ENDSARS protest. Three objectives were raised which included: Find out how social media contributed to the 2020 EndSARS protest in Nigeria, to ascertain if social media played a significant role in mobilizing youth for the Endsars protest in Nigeria, to examine the influence of social media in mobilizing youth for Endsars protest, to investigate ...

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AN ASSESSMENT OF THE HATE SPEECH BILL AND THE FIGHT AGAINST MISINFORMATION ON SOCIAL MEDIA

Abstract This study was on an assessment of the hate speech bill and fight against misinformation on social media. Three objectives were raised which included: To ascertain the prevalence of misinformation in Nigeria, to determine whether social media has contributed to misinformation in Nigeria and to determine if the hate speech bill is strategic enough to curtail the rate of misinformation in Nigeria. A total of 77 responses were received ...

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THE EFFECT OF TELEVISION ADVERTISEMENT ON CONSUMER’S BRAND CHOICE ( A STUDY OF AIRTEL CUSTOMERS IN ASABA) METROPOLIS

Abstract This study was on the effect of television advertisement on consumer brand choice. Three objectives were raised which included:  To ascertain of consumers are aware of the adverts of airtel network, to find out if consumers have easily access to television facilities, to ascertain if advertising campaigns by airtel network are wasteful and to find out if there is unhealthy rivalry amongst airtel network. A total of 77 responses ...

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USING RADIO COMMUNICATION TO EMPOWER COMMUNITIES TO DEAL WITH EARLY MARRIAGES, TEENAGE PREGNANCIES AND ALCOHOL ABUSES IN NIGERIA

Abstract This study was on Using Radio Communication to Empower Communities to Deal with Early Marriages, Teenage Pregnancies and Alcohol Abuses in Nigeria. Three objectives were raised which included:  Evaluate the communication strategies used by AKBC radio in helping Akwa Ibom fishing community address issues of early marriages, alcohol abuse, and teenage pregnancies, Find out the communication relationship between AKBC radio and the members of the fishing community and the ...

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PERCEIVED ROLE OF ENTERTAINMENT TELEVISION IN SHAPING SOCIAL BEHAVIOUR OF TEENAGERS

Abstract This study was on perceived role of entertainment television in shaping social behavior of teenagers. Three objectives were raised which included: To determine how frequent teenagers watch entertainment TV, to ascertain the kind of entertainment programmes teenagers watch on the TV stations, to examine the volume of entertainment programmes they watch on TV stations, to establish what the teenagers pay attention to in the entertainment programmes they watch, to ...

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MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

ABSTRACT The broad objective of this study focused on misrepresentation of Africa in broadcasting media using National Television Authority, FCT, Abuja. As case study. The study further  establish  the extent Africa is  misrepresented  in broadcasting media, ascertain whether NTA in their broadcasting contributes to this Africa misrepresentation, whether broadcasting journalists  appears bias in reporting events in Africa as well whether NTA  media framing  is an intentional effort to depict the ...

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THE RELEVANCE OF PACKAGING AND BRANDING AS A COMMUNICATION VEHICLE OF LOCALLY MADE RICE. A CASE STUDY OF WACOT RICE LTD

Abstract This study was on the relevance of packaging and branding as qa communication vehicle of locally made rice. Three objectives were raised which included: To identify the forms of product packaging used by akara as business communication vehicle, To identify the challenges faced in product packaging their products towards improving success of their business and to find the relationship between product packaging and the sales volume. A total of ...

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USER’S PERCEPTIONS OF SOCIAL MEDIA COVERAGE OF SPORTS ACTIVITIES: A CASE STUDY OF FACEBOOK

Abstract This study was on Users perceptions of social media coverage of sports activities: A case study of Facebook. Three objectives were raised which included: To ascertain how facebook facilitate sports activities in Nigeria, to find out the perception of facebook users on interactivity and behavior toward sport activities and to find out which critical factors inhibit effective use of facebook coverage for sports activities in Nigeria. The total population ...

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THE USE OF SOCIAL MEDIA IN POLITICAL MOBILIZATION DURING THE 2019 GENERAL ELECTION IN NIGERIA

Abstract This study was on the use of social media in political mobilization during the 2019 general election in Nigeria. Four objectives were raised which included; To determine the impact of the social media on political mobilization in the 2019 Nigeria general elections, to examine whether or not the social media influences the perception of youths on politicians’ image on social media, to examine whether one political activity on social ...

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THE INFLUENCE OF SOCIAL MEDIA ON STUDENTS’ ACADEMIC PERFORMANCE AMONG UNIVERSITY STUDENTS IN GHANA; A CASE STUDY OF TAMALE TECHNICAL UNIVERSITY

Abstract The purpose of this research study is to examine the influence of Social Media and Academic Performance Of students in Tamale Technical University. Three Research questions and three Research hypotheses guided the study. To achieve this, the descriptive survey research design was adopted. The study focused on Tamale Technical hence, population consists of all the 24,661 full-time undergraduate students. The simple random sampling technique was used to select a ...

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THE INFLUENCE OF ICTS ON MODERN DAY JOURNALISM PRACTICE

Abstract This study was on The influence of lCTs on Modern day Journalism Practice. Three objectives were raised which included: To find out if practicing journalists in Ogun state are aware of ICTs, to ascertain the proportion of practicing journalists in Ogun state that have received formal training in the ICTs, to find out if the use of ICTs have positive impact on news and information reportage and To find ...

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STUDENTS PERCEPTION OF NUDITY ON SOCIAL MEDIA (INSTAGRAM), A STUDY OF DELSU, ABRAKA

Abstract This study was on Students Perception Of Nudity On Social Media (Instagram), A Study Of Delsu, Abraka. Three objectives were raised which included: Determine the frequency at which Delta State University students use Instagram, Determine the amount of nude contents viewed by student on Instagram, Ascertain the perceptions of Delta State University students towards nude contents on Instagram and find out the motive behind posting of nude contents on ...

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MASS MEDIA AS TOOLS FOR ENHANCING FARMERS PRODUCTIVITY – A STUDY OF THE RADIO

Abstract   This study was on mass media as tool for enhancing farmers productivity. Two objectives were raised which included: to identify the topics on agricultural radio program presented by Radio,  to find out the level of access of households to the agricultural radio program, to determine farmers’ perception of the content of the farm program aired by the FM and to examine the level of adoption of the farm ...

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