THE INFLUENCE OF BEHAVIOURAL CONCEPT ON CONSUMER BUYING HABIT (A CASE STUDY OF 7UP BOTTLING COMPANY
TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Table of contents CHAPTER ONE: INTRODUCTION Significant of the study Objectives of the study Statements of research problem Scope of the study Limitation of the study Historical background of Nigeria bottling company plc Ilorin Kwara CHAPTER TWO: 2.1 LITERATURE REVIEW CHAPTER THREE: RESEARCH METODOLOGY 3.1 Research Design 3.2 Research procedure 3.3 Development and validation of research instrument 3.4 Administration of the ...
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