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CHAPTER ONE INTRODUCTION People are surfing the web and relying on web sites more than ever to research companies, compare offerings and form opinions about brands and companies. Living in the digital world, a website is now a necessity for a business, big or small. If you have a business and don’t have a website, you are probably losing a number of great opportunities for your business. A website itself can be used to ...

CHAPTER ONE INTRODUCTION 1.1 Background to the Study People are surfing the web and relying on web sites more than ever to research companies, compare offerings and form opinions about brands and companies. Living in the digital world, a website is now a necessity for a business, big or small. If you have a business and don’t have a website, you are probably losing a number of great opportunities for ...