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ABSTRACT The aim of this research work is to evaluate the marketing strategies for road transport services, especially those of ABC transport limited Enugu branch. The data for this study were collected through primary and secondary sources and questionnaire was the instrument used for data collection. The populations of the study include all the workers of ABC transport limited Enugu branch and all the consumers of their services in Enugu. ...

CHAPTER 1: INTRODUCTION 1.1   Background of the Study Information technology (IT) is the application of computers and telecommunications equipment to store, retrieve, transmit and manipulate data, often in the context of a business or other enterprise. The term is commonly used as a synonym for computers and computer networks, but it also encompasses other information distribution technologies such as television and telephones. Several industries are associated with information technology, including ...

Abstract:  This paper reports the findings of a survey study undertaken to ascertain access and use of library resources and services by customers of the Medical Library, Ahmadu Bello University, Zaha. It reveals the type of information resources preferred by the customers, resources, age distribution, sources facilitating search, customers' perception of the different types of resources and the frequency to which the resources were put to use.  Data gathered reveal ...

ABSTRACT This research was carried out to investigate the “Availability,Accessibility and Utilization of Information Resources and Services to Prison Inmates in North Central States of Nigeria”. To achieve the objectives of the study, five research questions were formulated and answered. Survey method was adopted for the study while a structured questionnaire was the instrument used for data collection. Two hundred and twenty nine (229) were used as sample size for the study ...

Abstract  The purpose of this study was to investigate the availability of electronic resources and services and the extent to which these resources were being used in the selected tertiary institutions in Kaduna state. A survey research method was used to conduct this study and the instruments used for gathering data were questionnaires, interviews and observations. The population of the study was the users of the libraries of the state ...

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY Marketing in relation to commercial bank’s services in Nigeria has not been able to play its part or role in the banking sector for the reason that it is being regarded as mere advertisement or ordinary public relation. And so marketing was linked to manufacturing firms, with service inductance such as banks, insurance etc being left to roast. In present time, marketing activities ...

TABLE OF CONTENTS Title Page   -        -        -        -        -        -        -        -        - Approval Page      -        -        -        -        -        -        -        - Declaration -        -        -        -        -        -        -        - Dedication  -        -        -        -        -        -        -        -        - Acknowledgement         -        -        -        -        -        -        - Abstract      -        -        -        -        -        -        -        -        - Table of Contents -        -        -        -        -        -        ...

ABSTRACT This study is aimed at identifying the role of guidance and counselling services in secondary schools in Oredo Local Government Area of Edo State. As a result of this, a number of hypothesis emerged and these include. 1.                  Lack of adequate facilities and materials for guidance and counselling centres in schools. 2.                  Lack of qualified personnel militated against organization of guidance and counselling services in secondary school. 3.                  Lack ...