Download Tag: SALES PROMOTION


THE IMPACT OF SALES PROMOTION ON ORGANIZATIONAL PERFORMANCE

ABSTRACT The analysis of research on impact of sales promotion on organizational performance. (A case study of Nigeria bottling company (NBC plc, coca cola Onitsha plant. revealed that the study is relevant in that it seeks to identify the role sales promotion plays in the marketing strategies and achievement of organizational goals and objectives. And have tried to expose the impact of sales promotion output and employees commitments on organizational ...

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IMPACT OF AGRICULTURAL MARKETING COOPERATIVE ON SALES PROMOTION

CHAPTER ONE INTRODUCTION 1.1    Background of the Study The need of Agricultural marketing arises with the production of excess, over and above consumption. This related to the concept of marketable surplus which is defined as the proportion of the total output that is available for sale after satisfying the producer. Consumption seed for next seasons planting. There is however, an exemption in this concept; as certain agricultural commodities are produced for ...

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FACILITATING THE SALES PROMOTION FOR A PRODUCT ON THE INTERNET

ABSTRACT           The scope of this project is to proof that sales promotion for any product can be done on the internet taking Heineken beer of the Nigerian Brewery new life Ife road, Alakia Adegbayi Ibadan as a case study.           Chapter one: talk about the uses of internet, the problems of low coverage and the money required to carry our sales promotion of Heineken beer which the existing system eradicating those problems ...

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AN EVALUATION OF SALES PROMOTION IN INCREASEING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY (A CASE STUDY OF MOBILE TELECOMMUNICATION NETWORK NIGERIA LIMITED ABA)

AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY (A CASE STUDY OF MOBILE TELECOMMUNICATION NETWORK NIGERIA LIMITED ABA)   BY  www.a1projecthub.com   A PROJECT SUBMITTED TO THE DEPARTMENT OF MARKETING, SCHOOL OF BUSINESS AND MANAGEMENT ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro ...

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