THE IMPACT OF NIGERIAN PRESS ON THE CHOICE OF A POLITICAL CANDIDATE
INTRODUCTION Mass communication is defined as messages directed towards a large group of people using a mass medium. It involves disseminating information to a large, diverse, homogenous/heterogeneous audience. Mass communication is made possible through the help of mass media. That is to say mass media makes mass communication a reality. Mass media includes television, radio, newspaper, magazine etc. For every human society the successful conduct of her internal/external affairs depends ...
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