AN EVALUATION OF THE EFFECTIVENESS OF NEW PRODUCTS IN NIGERIAN COMMERCIAL BANKS THE ROLE OF THE NIGERIA MONEY MARKET
ABSTRACT The basic objective underlying this study was the evaluation of the study of the ability of the new financial products by commercial banks in fund generalization or mobilization.This study has been structured into five chapters to make for easy reading and comprehension. Chapter one dealt with the background of the prevailing circumstance in the economy that necessitated the introduction of program intended to correct the imbalance in the economy. ...
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