INFLUENCE OF COMMERCIALS ON THE PRODUCT PROMOTION OF INDOMIE INSTANT NOODLES
Abstract Influence of commercial advertising on the product promotion of indomie instant noodles. A study of the children of Emene community Enugu Focus on commercial advertising which is a potent way of attracting the minds of children towards products or services. This study is anchoreed on two theories which are the cognitive dissonance theory and diffusion of innovative theory. The cognitive dissonance explains how human beings are consistence and attempts ...
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