IMPACT OF POOR CLAIM SETTLEMENT ON THE DEMAND FOR INSURANCE
ABSTRACT Claims settlement, which dates as far back as the history of insurance, is the only reason the consumer (insured) buys an insurance product. The fast administration of Claims is therefore not only a legal obligation of an insurance firm, but a strong public relations and marketing strategy. The response to claims has rather been poor in Nigeria and this is of great concern, since a thriving economy depends to ...
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