THE IMPACT OF CHANGING BUSINESS TECHNOLOGY ON THE ENVIRONMENTS
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The concept of the societal marketing known in modem term as corporate social responsibility is relatively, a new marketing philosophy at least in Nigeria and under-developed worlds. The concept of corporate social responsibility calls for practical support business organization to improve the society. Corporate social responsibility should direct attention to the performance of such practical and life improving areas of the society ...
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