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THE INFLUENCE OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF NIGERIA YOUTHS

CHAPTER ONE INTRODUCTION   1.1    BACKGROUND OF THE STUDY This study is on The Influence Of Western Television Programmes On The Cultural Values Of Nigerian Youths using Caritas University Students as a case study. The term culture has been defined differently by different people. The different definitions attached to culture are based on the differences in the orientation of the people. According to Ekeh (1989), culture is construct used in an ...

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