Download Tag: AS A TOOL

ABSTRACT Social media is a new phenomenon that has changed how the business environment operates. Businesses are able to gain access to resources that were otherwise not available to them. It has also helped businesses to increase their worthiness, cultivate strategic partnerships and increase their contact with customers and suppliers. It has become important for business owners and marketers to understand how social media work as a communication and marketing ...

ABSTRACT This research work centres on “Effective Communication as a tool for achieving organizational goals and objectives” the researcher examined the historical background of the study and the subject matter, the objective, significance and the scope of the research was well examined in the first chapter. In the second chapter the researcher was able to reveal some selected views of authors on what “Effective Communication is, the basic concepts, systems, ...