Download Tag: (A Case Study of Niger State Endorsement Board)


THE IMPACT OF CELEBRITY ENDORSEMENT ON MADE IN GHANA PRODUCT

Abstract This study was on the impact of celebrity endorsement on made in Ghana product. Three objectives were raised which included: To explore the effectiveness of the use of celebrity endorsements in advertising made in Ghana product, to ascertain the influence of celebrity on consumers’ purchasing decision and to examine the link between celebrity endorsement and its effectiveness in attaining the brand loyalty of consumers of Ghana made products. The ...

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ASSESSING TO ROLES OF ZAKAT INSTITUTION ON NIGERIAN ECONOMY DEVELOPMENT (A Case Study of Niger State Endorsement Board)

ABSTRACT Almighty Allah the ordained wealthy individual muslim pay their Takat as ludainetital pillar, also as source for welfares services to the poor and needy. The eight of Zakat recipient who are entitle to benefit were enumerated such as the poor, needy and welfare e.t.c. Zakat fitr and Zakatul wealth and property were important aspect of this research work. The zakatable wealth includes the following cash, animal and plant crops. ...

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