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THE IMPACT OF MARKETING ON FINANCIAL INSTITUTION (A Case Study of First Bank Nigeria Plc. Ilorin.)

TABLE OF CONTENTS Title Page                                                                     i Certification                                                                 ii Dedication                                                                    iii Acknowledgement                                                      iv-v Table of contents                                                                    vi-vii CHAPTER ONE Introduction 1 Background of the Study 1-3 Statement of problem 3-4 Objectives of the study 4-5 Significance of the study 5-6 Scope of the study 6-7 Limitation of the study 7-9   CHAPTER TWO 2.0 Literature Review                                                  10 2.1 Conceptual Frame work                                       10-12 2.2 ...

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