CORPORATE SURVIVAL AND GROWTH STRATEGIES IN A COMPETITIVE BUSINESS ENVIRONMENT
ABSTRACT Competition has become the normal of the day in modern economy. The world has become a global village. With modern technology and sophistication, business competition has blossom in out present age. Modern business organization does not only compete with local industries but also foreign industries. While on one hand, it has given room to increase varieties of goods available to consumers and improved quality of the products, on the ...
Read more