Download Tag: THE IMPACT OF MARKETING


THE IMPACT OF MARKETING STRATEGY IN NIGERIAN BANKING INDUSTRY

ABSTRACT The Nigeria banking sector has undergone tremendous competition since the introduction of the Structural Adjustment Programme (SAP) on 1st of July, 1986, which has led to stiff competition in the industry. Marketing strategies is a written plan, usually comprehensive describing all activities involved in a particular marketing objective and their relationship to one another in both time and magnitude which include all the necessary activities which an organization can ...

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THE IMPACT OF MARKETING ON FINANCIAL INSTITUTION (A Case Study of First Bank Nigeria Plc. Ilorin.)

TABLE OF CONTENTS Title Page                                                                     i Certification                                                                 ii Dedication                                                                    iii Acknowledgement                                                      iv-v Table of contents                                                                    vi-vii CHAPTER ONE Introduction 1 Background of the Study 1-3 Statement of problem 3-4 Objectives of the study 4-5 Significance of the study 5-6 Scope of the study 6-7 Limitation of the study 7-9   CHAPTER TWO 2.0 Literature Review                                                  10 2.1 Conceptual Frame work                                       10-12 2.2 ...

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THE IMPACT OF MARKETING ON AGRICULTURAL DEVELOPMENT IN A DEVELOPING COUNTRY

CHAPETR ONE INTRODUCTION  1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the study 1.4        Research Hypotheses 1.5        Significance of the study 1.6        Scope and limitation of the study 1.7       Definition of terms 1.8       Organization of the study CHAPETR TWO LITERATURE REVIEW CHAPETR THREE 3.0        Research methodology 3.1    sources of data collection 3.3        Population of the study 3.4        Sampling and sampling distribution 3.5        Validation of research instrument 3.6        Method of data analysis CHAPTER FOUR DATA PRESENTATION AND ANALYSIS ...

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THE IMPACT OF MARKETING ON AGRICULTURAL DEVELOPMENT IN A DEVELOPING COUNTRY

Abstract Marketing of Agricultural produce for its developing in order to influence the growth of a developing country is a tactical decision which needs both the political will and the financial will to attain a successful execution. Due to the population of the people more especially in the developing country, Nigeria as an example; there is a dire need for a more developed kind of agriculture. The developing country does ...

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