THE ROLE OF TELEVISION IN POLITICAL PERSUASION
THE ROLE OF TELEVISION IN POLITICAL PERSUASION CHAPTER ONE INTRODUCTION Mass communication is defined as message directed towards a large group people using a mass medium. It involves disseminating information to a large and widely dispersed audience mass communication is made possible through the help of mass media. That is to say mass media makes mass communication a reality mass media include television, radio newspaper magazines etc. Researchers in ...
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