THE IMPACTS OF PRICING IN MARKETING OF COKE DRINKS
Abstract This study was on the impacts of pricing in marketing of coke drinks. Four objectives were raised which included; to ascertain whether the pricing of coca-cola is more important than coke, to ascertain the relationship between pricing of coke and companies image, to find out whether you meet your target investment with the price you sell coke and to find out the pricing strategy used is competitive.. A total ...
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